Summer is...laying out on the grass, soaking in the sun with a preroll in hand. Summer is good vibes and good friends passing the vape at the pool (only if they’re in Massachusetts duh). Summer is...everything. This season, we’re utilizing bold type and imagery juxtaposed with soft summer inspired colors to bring the Neta, Surterra and Goodblend brands to life. The summer seasonal campaign is meant to be used mid-June to Labor Day every year.